Monday 19 October 2009

Codes and Conventions Of Film Trailers (2)

Penelope
http://www.imdb.com/video/screenplay/vi910360601/
o Production logo is shown 20 seconds in instead of being shown at the beginning.
o Voice over not from an actor.
o A scene from the film is shown at the end of the trailer for comedy value.



The Imaginarium of Doctor Parnassus

o Slow paced shots at the beginning of the trailer.
o Fast paced shots through out the end of the trailer, the music also becomes louder at this point signifying drama and tension, this also gives it a very surreal feeling to the plot.




Coco before Chanel
http://uk.filmtrailer.com/cinema/all-30,60/1865/Coco+Before+Chanel+film+trailer.html
o No voice over’s, just text explaining the story which is unusual for a film trailer.
o More emphasis on the plot of the film than effects etc.





Ghost Town
http://uk.filmtrailer.com/cinema/all-30,120/1342/Ghost+Town.html
o The trailer begins with production logos.
o The trailer shows short scenes from the film which are funny and will signify to the audience that this film is a comedy.




Wild Child
http://uk.filmtrailer.com/cinema/all-30,390/1078/Wild+Child.html
o Production logo is changed to signify the films genre.
o Most of the actors/actress’s in the trailer are teenagers signifying that this film is aimed at teenagers and their mostly female which also signifies that the target audience is female.




Nick and Norah's Infinite Playlist
http://uk.filmtrailer.com/cinema/all-30,210/1422/Nick+and+Norah's+Infinite+Playlist.html
o Starts with a male voice over towards the beginning of the trailer.
o Shows different scenes from the film so that the audience can understand the plot of the film.
o Some scenes from the trailer are funny and signify to the audience that the genre of this film is comedy.



Obsessed
http://uk.filmtrailer.com/cinema/all-30,210/2098/Obsessed.html
o Narrative enigma towards the end of the trailer which makes the audience want to know what’s going to happen.
o Opening shot of New York City, this signifies the setting of the film.
o The non diagetic music becomes louder and more dramatic towards the end signifying drama.




Julie & Julia
http://uk.filmtrailer.com/cinema/all-30,150/2176/Julie+&+Julia+film+trailer.html
o Slow editing at the beginning of the trailer with fade in shots this signifies the plot of the film and how the main character is fed up of her life because she’s stuck in a repetitive cycle.
o The main character is the voice over through out the trailer, which signifies that she is one of the main characters in this film.


Mamma Mia!
http://uk.filmtrailer.com/cinema/all-30,180/858/Mamma+Mia.html
o Has a male voice over through out the trailer.
o Some scenes in the trailer are funny which signify that this film is a comedy.
o Slight narrative enigma throughout the trailer.




Pride & Prejudice

http://www.imdb.com/rg/VIDEO_PLAY/LINK//video/screenplay/vi3212902681/
o Text integrated into the scenes, with using old fashioned text.
o A piano medley is playing through out the beginning of the trailer which signifies the period drama genre and this music changes to violins which signifies drama to the audience.
o In the trailer it states how the producers have also produced other blockbusters like Love actually and Bridget Jones Diary, these are both in the similar genre of romance and will appeal to the same target audience.


The Edge Of Love

http://www.imdb.com/rg/VIDEO_PLAY/LINK//video/imdb/vi2987852569/
o No voice over’s from the actors/actress’s, just dramatic music which increases tempo towards the end when the shots become more fast paced creates more drama and tension.
o With having no speech throughout the trailer till the very end the shots are very artistic and have to tell the plot of the film through images. Text is also used to denote the plot to the audience which in a way also makes the trailer more dramatic.
o The text through out the trailer is white but when the text reads the word “LOVE” it changes to red and at the end of the trailer the text reads “The Edge Of Love” which also turns red. This can signify either love or blood because the colour red can be denoted as a romantic colour or a grotesque colour in the sense of what context it is used in. This could have both meaning because the genre of the film is romance in wartime and in the trailer love is compared to war.

1 comment:

  1. Some good points here which should help to build up a detailed picture, with examples at hand, of the key codes and conventions - and some exceptions (which you've also noted: good!).
    Even as bullet points some of these are underdeveloped though, remaining at the denotative level: eg opening shot of NY city (obsessed) - why/what does this signify/connote??? Its a fairly common convention, so add some detail
    Points on ghost town don't really add much to your understanding; can you pick out anything more relevant/insightful?
    Good to see signs of progress, though there is quite a lot still to add - use the Word docs linked to from the blog

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